Main Task: Double Spread Textual Analysis

Denotation
The denotation of this print media is a double page spread, consisting of an image of a music artist in summer looking clothes. There also headings and quotations to the right of the subjuect which consist of black, blue and white which shows a range of different colours.

Character
This double spread shows a picture of a successful American rapper with the stage name of T.I.

Costume
The costume the artist is wearing in this image is a white T-shirt with a colourful checker shirt and pale trousers. The colourful colours on the checker shirt connotes fun, joy and summer which also helps to show a consistency to the heading of the double spread.

Props
The artist is wearing what appears to be chains around his neck. This connotes that he may be very interested in fashion or feels like he should look good in front of people. This also connotes that he may have money as he is wearing expensive chains.

NVC (Non Verbal Communication)
Judging by his body language, the artist has his arms out wide to represent wings or a plane. This connotes that as an artist he is aiming to fly to the top as any other artist but in a fun and positive way.

Headline
The headline of the double spread is 'SUMMER T.I.ME'. The term 'summer time' often springs up the thought of bright, hot days and fun. This connotes that the artist is going through a successful period in his career and has bright days ahead of him. Also the word time is spelt as 'T.I.ME' and this is to use the artists stage name in the word as it works and makes it seem like it is his time to shine.

Target Audience
The target audience for this type of double spread would be people who may consider their present or future times as bright or people who enjoy the genre of music the artist presents. I think the target audience age range would be from 12-28 and apply to both males and females. The reason for this is because the colours are quite catchy and may attract this sort of audience. Also the term 'Summer Time' is often used by this particular target audience as they often look forward to summer time and this could very well appeal to them.